Digital experts from across the country will come together to discuss what a digital future looks like for businesses including the skills that are necessary.
The Chartered Institute of Public Relations, Teesside University and Google Digital Garage are bringing the digital conference to Teesside University on November 10.
It includes a guest panel made up of digital expert and author Andrew Bruce Smith, Hayden Bailey from Orca mobile, Rob Earnshaw from Teesside University’s DigitalCity, Steve Cochrane of Psyche and Kirsty Styles from Tech North.
Aimed at large to small businesses and communication professionals, academics and anyone with an interest in improving their digital understanding, delegates will hear experts discuss latest innovations in digital communications and business commerce from the Teesside business community, along with national experts.
Google has cited research showing that more than 90% of jobs will require digital literacy in the near future and that small companies can grow twice as fast when they have a strong web presence.
Professor Jane Turner, Pro Vice-Chancellor (Enterprise and Business Engagement) at Teesside University, said: “Teesside University is a catalyst for business growth, strategic partnerships and regional and national prosperity.
“We want to work with more global businesses to bring skills and opportunities to Teesside and attract more inward investment to the region and the digital and creative sectors are a key part of that ambition. It is vitally important that our students and graduates are equipped with the digital skills to help them progress and flourish in their chosen professions.”
Google’s Digital Garage is delivering workshops as part of their commitment to upskill people in the UK and will be exploring what marketing communicators and businesses need to know in order to compete and operate successfully.
The workshops are entitled Tell Your Story Online, Reach New Customers Online and Know Your Business with Google Analytics.
Alice Mansergh, Director of Google Marketing Solutions for UK and Ireland, said “Google’s products and free digital training are a growth engine for people and businesses up and down the country.
“So if you live in or around Teesside and you want to boost your career, or turbocharge your business, please join us at our Digital Garage and talk to our experts.
“We can help you connect to new customers, help boost your productivity or improve your employability no matter what field you work in.”