Co-editor Martin Walker looks forward to the next issue of Tees Business, with the booking deadline only two weeks away…
When we launched Tees Business over two years ago, we knew we were tapping into a niche market.
With no publication of its kind purely for our region, we felt regional business magazines (i.e. ‘North-East’) weren’t giving Teesside a platform or a voice.
And in two short years, we feel we’ve helped to change the business landscape across Teesside – not just by promoting companies who want to be in it, but by providing a true B2B communication tool, the only of its kind, in print and online.
Tees Business is circulated to all corners of the region, with a concentrated business readership of 15,000+ across Middlesbrough, Stockton, Redcar and Cleveland, Hartlepool, Wynyard, Stokesley and Yarm.
And then there’s our online reach…
teesbusiness.co.uk averages 5,000 unique visitors a month and 8-10,000 page views – in the last 12 months we’ve had 38,000 unique visitors and 87,000 page views.
Of course, we try to drive people towards our website from social media…
Our weekly e-news is sent out every Thursday morning to more than 1,000 business-only subscribers.
Our Facebook page reaches on average 8,000 business readers a week, while we have 3,400+ followers on a Twitter page which averages 80,000 impressions a month.
These numbers aren’t huge in comparison to, for example, the reach that local newspapers can boast.
But we don’t publish ‘click bait’ posts on Facebook, either. We’re not reporting on police news, the courts, the Boro or the latest parmo restaurant.
We report business news… good news… features, advice and opinion from companies of literally all shapes and sizes, from every sector – and not just our ‘flagship’ or high-profile names.
We have an engaged and concentrated readership of businesspeople who are engaging with our printed pages, our website and our social media channels, which is truly unique to Teesside.
And the ever-growing number of firms who use Tees Business see the value of it.
Just ask them.
They include Middlesbrough Council, SABIC, Acklam Hall, Mandale Group, Endeavour Partnership, Utility Alliance, Sanderson Weatherall and Applied Integration.
They also include PX Group, Middlesbrough College, Mill Volvo Stockton, Cornerstone Business Solutions and Psyche – to name only a few.
In fact, there are 36 individual companies already signed up to the 10th issue of Tees Business, due out early June.
And it’s not too late to get involved – with space available from £249 (plus VAT) and 12-month packages from just £99 a month.
The deadline to get involved in the summer 2017 issue is Friday May 12 – call our business development executive Jenny Williams on 01642 450255 or email firstname.lastname@example.org