Boomf! Mabo boosts global gift giant’s sales by 200%

Tees Business Digital Media Pack

Teesside-based PPC management agency Mabo Media has been appointed by personalised gift giant Boomf to help continue its growth as an online powerhouse.

Boomf is a personalised gift supplier which delivers cards and gifts to people all around the world, including their world-famous Boomf Bomb.

Despite online sales continuing to grow over the last 48 months, Boomf enlisted the help of AdWords experts Mabo to boost sales by 200%.

Mabo senior PPC account manager Stephen Cumberworth (pictured above), who is managing the Boomf account, said: “From day one we have been able to get some absolutely superb results.

“We’ve increased Boomf’s conversions through Google AdWords in the first quarter of this year by 200% based on the same period in 2017.

“The exciting thing here is that we are still in the early stages of our relationship with Boomf, and we can’t wait to see what else we can achieve over the coming months and years.”

Boomf digital manager Hannah Kennedy said: “I was reluctant to employ an agency at first – we pride ourselves on developing marketing skills in-house and leading our industry in digital marketing.

“However, due to the time-consuming nature of AdWords, great results were looking less and less achievable, and changing this was always bottom of our small team’s list.

“After two weeks I was astounded at the results – less spend and more sales! Mabo Media are not only experts at Google AdWords but also at being part of our team.

“Hiring Mabo Media didn’t just give us great results on Google Adwords, (ROI is up 1000%) it was a crucial step in achieving the best Q1 we have ever had.”

Mabo Media offer a specialist PPC management to UK-based businesses looking to grow their business through Google AdWords and Bing Ads.


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