Media partnership helps to deliver smash hit awards event online

Tees Business Digital Media Pack

A media partnership helped to save the Tees Tech Awards as Tees Business were forced to take the event online.

Thousands of people tuned into the inaugural Tees Tech Awards, which were designed to champion the Tees Valley’s tech and digital sector.

It was organised by Resolution Media and Publishing, the team behind Tees Business, in association with Teesside University’s DigitalCity and Middlesbrough Digital, and were planned to be a big celebration dinner event at Wynyard Hall in April.

But due to Covid restrictions, the organisers had to take the event online – with Darlington-based Recognition PR helping them to film and stream it on YouTube, using shortlist videos produced by Middlesbrough-based Wander Films.

The show was hosted by former BBC Tees presenter John Foster, with the shortlisted candidates for each category dialling in via Zoom as each award sponsor revealed the winners.

As part of the event, 150 goodie bags were sent to “guests”, including a glass of prosecco (the welcome drink), a small bottle of wine, chocolates and an official programme.

Guests were also sent Domino’s pizzas, delivered by Wynyard-based Racz Group, which owns 20 local outlets.

Click here to see a round-up of all the sponsors, winners and shortlists

Trophies, designed by Middlesbrough firm Crystal Galleries, are being handed over in a series of socially distanced private presentations.

Tees Business executive editor Dave Allan said: “It was appropriate that technology saved the Tees Tech Awards, as we used online tech and Recognition PR’s fantastic media facilities to deliver them.

“It was important the awards went ahead in whatever format. We created them to celebrate a thriving sector, with more than 90 businesses taking the time to enter, so we were committed to delivering them.”

Co-editor Martin Walker added: “It was a resounding success and a fantastic media partnership between ourselves, Wander and Recognition – a great example of three local businesses working together, combining their skills and experience, to deliver a professional show.

“We were thrilled with both the event itself, and the positive reaction from the business community.”

Recognition PR managing director Graham Robb added: “We were delighted to be involved in this project.

“Cocid-19 presented a number of logistical problems which everyone was determined to overcome. The result was a virtual awards ceremony, watched by many more people than would have attended in person.

“We have invested in a functional TV studio in order to generate content for clients during the pandemic – it was put to great use in delivering these awards.”

• Pictured top: The team that delivered the Tees Tech Awards online (left to right) Resolution director Martin Walker, Recognition PR’s AV consultant Jordan Le Bron, Recognition managing director Graham Robb, awards host John Foster, Resolution’s events manager Julie Burniston, Recognition AV co-ordinator Robin Campbell and Resolution director Dave Allan.